Create keywords

Create keywords for the following entity types (advertiser, campaign, ad group, or ad). For more information, see Keyword targeting.

Notes:

• Advertisers and campaigns can only be assigned keywords with excluding (_NEGATIVE).
• All keyword match types are available for ad groups.

For more information on match types, see match type enums.

Returns:

• A successful call returns an object containing an array of new keyword objects and an empty errors object array.
• An unsuccessful call returns an empty keywords array, and instead, inserts the entire object with nulled/negated properties into the errors object array:

  {
    "keywords": [],
    "errors": [
      {
        "data": {
          "archived": null,
          "match_type": "EXACT",
          "parent_type": null,
          "value": "foobar",
          "parent_id": null,
          "type": "keyword",
          "id": null
        },
        "error_messages": [
          "Advertisers and Campaigns only accept excluded targeting attributes."
        ]
      }
    ]
  }