--- title: "POST /v23/customers/{+customerId}/adGroupCriteria:mutate" method: POST path: "/v23/customers/{+customerId}/adGroupCriteria:mutate" tags: ["customers"] --- # POST /v23/customers/{+customerId}/adGroupCriteria:mutate `POST /v23/customers/{+customerId}/adGroupCriteria:mutate` Creates, updates, or removes criteria. Operation statuses are returned. List of thrown errors: [AdGroupCriterionError]() [AdxError]() [AuthenticationError]() [AuthorizationError]() [BiddingError]() [BiddingStrategyError]() [CollectionSizeError]() [ContextError]() [CriterionError]() [DatabaseError]() [DateError]() [DistinctError]() [FieldError]() [FieldMaskError]() [HeaderError]() [IdError]() [InternalError]() [MultiplierError]() [MutateError]() [NewResourceCreationError]() [NotEmptyError]() [NullError]() [OperationAccessDeniedError]() [OperatorError]() [PolicyViolationError]() [QuotaError]() [RangeError]() [RequestError]() [ResourceCountLimitExceededError]() [SizeLimitError]() [StringFormatError]() [StringLengthError]() [UrlFieldError]() ## Path parameters - `customerId` string, required ## Request body - GoogleAdsSearchads360V23ServicesMutateAdGroupCriteriaRequest — Request message for AdGroupCriterionService.MutateAdGroupCriteria. - `operations` GoogleAdsSearchads360V23ServicesAdGroupCriterionOperation[] — Required. The list of operations to perform on individual criteria. - `updateMask` string, google-fieldmask — FieldMask that determines which resource fields are modified in an update. - `create` GoogleAdsSearchads360V23ResourcesAdGroupCriterion — An ad group criterion. The ad_group_criterion report only returns criteria that were explicitly added to the ad group. - `verticalAdsItemGroupRuleList` GoogleAdsSearchads360V23CommonVerticalAdsItemGroupRuleListInfo — A criterion for targeting a shared set of rules for item groups in Vertical Ads (e.g., for hotel ads). - `sharedSet` string — The shared set resource name of the vertical ads item group rule list. - `finalMobileUrls` string[] — The list of possible final mobile URLs after all cross-domain redirects. - `youtubeVideo` GoogleAdsSearchads360V23CommonYouTubeVideoInfo — A YouTube Video criterion. - `videoId` string — YouTube video id as it appears on the YouTube watch page. - `cpcBidMicros` string, int64 — The CPC (cost-per-click) bid. - `effectiveCpmBidMicros` string, int64 — Output only. The effective CPM (cost-per-thousand viewable impressions) bid. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'KEYWORD' | 'PLACEMENT' | 'MOBILE_APP_CATEGORY' | 'MOBILE_APPLICATION' | 'DEVICE' | 'LOCATION' | 'LISTING_GROUP' | 'AD_SCHEDULE' | 'AGE_RANGE' | 'GENDER' | 'INCOME_RANGE' | 'PARENTAL_STATUS' | 'YOUTUBE_VIDEO' | 'YOUTUBE_CHANNEL' | 'USER_LIST' | 'PROXIMITY' | 'TOPIC' | 'LISTING_SCOPE' | 'LANGUAGE' | 'IP_BLOCK' | 'CONTENT_LABEL' | 'CARRIER' | 'USER_INTEREST' | 'WEBPAGE' | 'OPERATING_SYSTEM_VERSION' | 'APP_PAYMENT_MODEL' | 'MOBILE_DEVICE' | 'CUSTOM_AFFINITY' | 'CUSTOM_INTENT' | 'LOCATION_GROUP' | 'CUSTOM_AUDIENCE' | 'COMBINED_AUDIENCE' | 'KEYWORD_THEME' | 'AUDIENCE' | 'NEGATIVE_KEYWORD_LIST' | 'LOCAL_SERVICE_ID' | 'SEARCH_THEME' | 'BRAND' | 'BRAND_LIST' | 'LIFE_EVENT' | 'WEBPAGE_LIST' | 'VIDEO_LINEUP' | 'PLACEMENT_LIST' | 'VERTICAL_ADS_ITEM_GROUP_RULE_LIST' | 'VERTICAL_ADS_ITEM_GROUP_RULE' — Output only. The type of the criterion. - `appPaymentModel` GoogleAdsSearchads360V23CommonAppPaymentModelInfo — An app payment model criterion. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'PAID' — Type of the app payment model. - `webpage` GoogleAdsSearchads360V23CommonWebpageInfo — Represents a criterion for targeting webpages of an advertiser's website. - `criterionName` string — The name of the criterion that is defined by this parameter. The name value will be used for identifying, sorting and filtering criteria with this type of parameters. This field is required for CREATE operations and is prohibited on UPDATE operations. - `coveragePercentage` number, double — Website criteria coverage percentage. This is the computed percentage of website coverage based on the website target, negative website target and negative keywords in the ad group and campaign. For instance, when coverage returns as 1, it indicates it has 100% coverage. This field is read-only. - `sample` GoogleAdsSearchads360V23CommonWebpageSampleInfo — List of sample urls that match the website target - `sampleUrls` string[] — Webpage sample urls - `conditions` GoogleAdsSearchads360V23CommonWebpageConditionInfo[] — Conditions, or logical expressions, for webpage targeting. The list of webpage targeting conditions are and-ed together when evaluated for targeting. An empty list of conditions indicates all pages of the campaign's website are targeted. This field is required for CREATE operations and is prohibited on UPDATE operations. - `operator` 'UNSPECIFIED' | 'UNKNOWN' | 'EQUALS' | 'CONTAINS' — Operator of webpage targeting condition. - `argument` string — Argument of webpage targeting condition. - `operand` 'UNSPECIFIED' | 'UNKNOWN' | 'URL' | 'CATEGORY' | 'PAGE_TITLE' | 'PAGE_CONTENT' | 'CUSTOM_LABEL' — Operand of webpage targeting condition. - `language` GoogleAdsSearchads360V23CommonLanguageInfo — A language criterion. - `languageConstant` string — The language constant resource name. - `effectiveCpvBidSource` 'UNSPECIFIED' | 'UNKNOWN' | 'CAMPAIGN_BIDDING_STRATEGY' | 'AD_GROUP' | 'AD_GROUP_CRITERION' — Output only. Source of the effective CPV bid. - `engineId` string — Output only. ID of the ad group criterion in the external engine account. This field is for non-Google Ads account only, for example, Yahoo Japan, Microsoft, Baidu etc. For Google Ads entity, use "ad_group_criterion.criterion_id" instead. - `placement` GoogleAdsSearchads360V23CommonPlacementInfo — A placement criterion. This can be used to modify bids for sites when targeting the content network. - `url` string — URL of the placement. For example, "http://www.domain.com". - `customAudience` GoogleAdsSearchads360V23CommonCustomAudienceInfo — A custom audience criterion. - `customAudience` string — The CustomAudience resource name. - `finalUrls` string[] — The list of possible final URLs after all cross-domain redirects for the ad. - `qualityInfo` GoogleAdsSearchads360V23ResourcesAdGroupCriterionQualityInfo — A container for ad group criterion quality information. - `creativeQualityScore` 'UNSPECIFIED' | 'UNKNOWN' | 'BELOW_AVERAGE' | 'AVERAGE' | 'ABOVE_AVERAGE' — Output only. The performance of the ad compared to other advertisers. - `qualityScore` integer — Output only. The quality score. This field may not be populated if Google does not have enough information to determine a value. - `postClickQualityScore` 'UNSPECIFIED' | 'UNKNOWN' | 'BELOW_AVERAGE' | 'AVERAGE' | 'ABOVE_AVERAGE' — Output only. The quality score of the landing page. - `searchPredictedCtr` 'UNSPECIFIED' | 'UNKNOWN' | 'BELOW_AVERAGE' | 'AVERAGE' | 'ABOVE_AVERAGE' — Output only. The click-through rate compared to that of other advertisers. - `keyword` GoogleAdsSearchads360V23CommonKeywordInfo — A keyword criterion. - `text` string — The text of the keyword (at most 80 characters and 10 words). - `matchType` 'UNSPECIFIED' | 'UNKNOWN' | 'EXACT' | 'PHRASE' | 'BROAD' — The match type of the keyword. - `audience` GoogleAdsSearchads360V23CommonAudienceInfo — An audience criterion. - `audience` string — The Audience resource name. - `disapprovalReasons` string[] — Output only. List of disapproval reasons of the criterion. The different reasons for disapproving a criterion can be found here: https://support.google.com/adspolicy/answer/6008942 This field is read-only. - `effectiveCpcBidSource` 'UNSPECIFIED' | 'UNKNOWN' | 'CAMPAIGN_BIDDING_STRATEGY' | 'AD_GROUP' | 'AD_GROUP_CRITERION' — Output only. Source of the effective CPC bid. - `displayName` string — Output only. The display name of the criterion. - `effectiveLabels` string[] — Output only. The resource names of effective labels attached to this ad group criterion. An effective label is a label inherited or directly assigned to this ad group criterion. - `extendedDemographic` GoogleAdsSearchads360V23CommonExtendedDemographicInfo — Represents an extended demographic criterion. - `extendedDemographicId` string, int64 — Taxonomy id of the extended demographic group. - `positionEstimates` GoogleAdsSearchads360V23ResourcesAdGroupCriterionPositionEstimates — Estimates for criterion bids at various positions. - `estimatedAddClicksAtFirstPositionCpc` string, int64 — Output only. Estimate of how many clicks per week you might get by changing your keyword bid to the value in first_position_cpc_micros. - `firstPageCpcMicros` string, int64 — Output only. The estimate of the CPC bid required for ad to be shown on first page of search results. - `topOfPageCpcMicros` string, int64 — Output only. The estimate of the CPC bid required for ad to be displayed at the top of the first page of search results. - `firstPositionCpcMicros` string, int64 — Output only. The estimate of the CPC bid required for ad to be displayed in first position, at the top of the first page of search results. - `estimatedAddCostAtFirstPositionCpc` string, int64 — Output only. Estimate of how your cost per week might change when changing your keyword bid to the value in first_position_cpc_micros. - `adGroup` string — Immutable. The ad group to which the criterion belongs. - `mobileApplication` GoogleAdsSearchads360V23CommonMobileApplicationInfo — A mobile application criterion. - `appId` string — A string that uniquely identifies a mobile application to Google Ads API. The format of this string is "{platform}-{platform_native_id}", where platform is "1" for iOS apps and "2" for Android apps, and where platform_native_id is the mobile application identifier native to the corresponding platform. For iOS, this native identifier is the 9 digit string that appears at the end of an App Store URL (for example, "476943146" for "Flood-It! 2" whose App Store link is "http://itunes.apple.com/us/app/flood-it!-2/id476943146"). For Android, this native identifier is the application's package name (for example, "com.labpixies.colordrips" for "Color Drips" given Google Play link "https://play.google.com/store/apps/details?id=com.labpixies.colordrips"). A well formed app id for Google Ads API would thus be "1-476943146" for iOS and "2-com.labpixies.colordrips" for Android. This field is required and must be set in CREATE operations. - `name` string — Name of this mobile application. - `status` 'UNSPECIFIED' | 'UNKNOWN' | 'ENABLED' | 'PAUSED' | 'REMOVED' — The status of the criterion. This is the status of the ad group criterion entity, set by the client. Note: UI reports may incorporate additional information that affects whether a criterion is eligible to run. In some cases a criterion that's REMOVED in the API can still show as enabled in the UI. For example, campaigns by default show to users of all age ranges unless excluded. The UI will show each age range as "enabled", since they're eligible to see the ads; but AdGroupCriterion.status will show "removed", since no positive criterion was added. - `trackingUrlTemplate` string — The URL template for constructing a tracking URL. - `approvalStatus` 'UNSPECIFIED' | 'UNKNOWN' | 'APPROVED' | 'DISAPPROVED' | 'PENDING_REVIEW' | 'UNDER_REVIEW' — Output only. Approval status of the criterion. - `engineStatus` 'UNSPECIFIED' | 'UNKNOWN' | 'AD_GROUP_CRITERION_ELIGIBLE' | 'AD_GROUP_CRITERION_INAPPROPRIATE_FOR_CAMPAIGN' | 'AD_GROUP_CRITERION_INVALID_MOBILE_SEARCH' | 'AD_GROUP_CRITERION_INVALID_PC_SEARCH' | 'AD_GROUP_CRITERION_INVALID_SEARCH' | 'AD_GROUP_CRITERION_LOW_SEARCH_VOLUME' | 'AD_GROUP_CRITERION_MOBILE_URL_UNDER_REVIEW' | 'AD_GROUP_CRITERION_PARTIALLY_INVALID' | 'AD_GROUP_CRITERION_TO_BE_ACTIVATED' | 'AD_GROUP_CRITERION_UNDER_REVIEW' | 'AD_GROUP_CRITERION_NOT_REVIEWED' | 'AD_GROUP_CRITERION_ON_HOLD' | 'AD_GROUP_CRITERION_PENDING_REVIEW' | 'AD_GROUP_CRITERION_PAUSED' | 'AD_GROUP_CRITERION_REMOVED' | 'AD_GROUP_CRITERION_APPROVED' | 'AD_GROUP_CRITERION_DISAPPROVED' | 'AD_GROUP_CRITERION_SERVING' | 'AD_GROUP_CRITERION_ACCOUNT_PAUSED' — Output only. The Engine Status for ad group criterion. - `primaryStatus` 'UNSPECIFIED' | 'UNKNOWN' | 'ELIGIBLE' | 'PAUSED' | 'REMOVED' | 'PENDING' | 'NOT_ELIGIBLE' — Output only. The primary status for the ad group criterion. - `ageRange` GoogleAdsSearchads360V23CommonAgeRangeInfo — An age range criterion. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'AGE_RANGE_18_24' | 'AGE_RANGE_25_34' | 'AGE_RANGE_35_44' | 'AGE_RANGE_45_54' | 'AGE_RANGE_55_64' | 'AGE_RANGE_65_UP' | 'AGE_RANGE_UNDETERMINED' — Type of the age range. - `criterionId` string, int64 — Output only. The ID of the criterion. - `parentalStatus` GoogleAdsSearchads360V23CommonParentalStatusInfo — A parental status criterion. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'PARENT' | 'NOT_A_PARENT' | 'UNDETERMINED' — Type of the parental status. - `userInterest` GoogleAdsSearchads360V23CommonUserInterestInfo — Represents a particular interest-based topic to be targeted. - `userInterestCategory` string — The UserInterest resource name. - `effectivePercentCpcBidMicros` string, int64 — Output only. The effective Percent CPC bid amount. - `mobileAppCategory` GoogleAdsSearchads360V23CommonMobileAppCategoryInfo — A mobile app category criterion. - `mobileAppCategoryConstant` string — The mobile app category constant resource name. - `userList` GoogleAdsSearchads360V23CommonUserListInfo — A User List criterion. Represents a user list that is defined by the advertiser to be targeted. - `userList` string — The User List resource name. - `youtubeChannel` GoogleAdsSearchads360V23CommonYouTubeChannelInfo — A YouTube Channel criterion. - `channelId` string — The YouTube uploader channel id or the channel code of a YouTube channel. - `cpmBidMicros` string, int64 — The CPM (cost-per-thousand viewable impressions) bid. - `location` GoogleAdsSearchads360V23CommonLocationInfo — A location criterion. - `geoTargetConstant` string — The geo target constant resource name. - `effectiveCpmBidSource` 'UNSPECIFIED' | 'UNKNOWN' | 'CAMPAIGN_BIDDING_STRATEGY' | 'AD_GROUP' | 'AD_GROUP_CRITERION' — Output only. Source of the effective CPM bid. - `systemServingStatus` 'UNSPECIFIED' | 'UNKNOWN' | 'ELIGIBLE' | 'RARELY_SERVED' — Output only. Serving status of the criterion. - `lifeEvent` GoogleAdsSearchads360V23CommonLifeEventInfo — Represents a life event criterion. - `lifeEventId` string, int64 — Taxonomy id of the life event. - `finalUrlSuffix` string — URL template for appending params to final URL. - `listingGroup` GoogleAdsSearchads360V23CommonListingGroupInfo — A listing group criterion. - `parentAdGroupCriterion` string — Resource name of ad group criterion which is the parent listing group subdivision. Null for the root group. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'SUBDIVISION' | 'UNIT' — Type of the listing group. - `path` GoogleAdsSearchads360V23CommonListingDimensionPath — The path of dimensions defining a listing group. - `dimensions` GoogleAdsSearchads360V23CommonListingDimensionInfo[] — The complete path of dimensions through the listing group hierarchy, from the root (excluding the root itself) to this listing group. - `productGrouping` GoogleAdsSearchads360V23CommonProductGroupingInfo — Grouping of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - … - `activityId` GoogleAdsSearchads360V23CommonActivityIdInfo — Advertiser-specific activity ID. - … - `productCategory` GoogleAdsSearchads360V23CommonProductCategoryInfo — Category of a product offer. - … - `activityState` GoogleAdsSearchads360V23CommonActivityStateInfo — The state where the travel activity is available. - … - `hotelClass` GoogleAdsSearchads360V23CommonHotelClassInfo — Class of the hotel as a number of stars 1 to 5. - … - `productLegacyCondition` GoogleAdsSearchads360V23CommonProductLegacyConditionInfo — Legacy condition of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - … - `hotelId` GoogleAdsSearchads360V23CommonHotelIdInfo — Advertiser-specific hotel ID. - … - `hotelCity` GoogleAdsSearchads360V23CommonHotelCityInfo — City the hotel is located in. - … - `productCustomAttribute` GoogleAdsSearchads360V23CommonProductCustomAttributeInfo — Custom attribute of a product offer. - … - `unknownListingDimension` GoogleAdsSearchads360V23CommonUnknownListingDimensionInfo — Unknown listing dimension. - `productChannelExclusivity` GoogleAdsSearchads360V23CommonProductChannelExclusivityInfo — Availability of a product offer. - … - `productItemId` GoogleAdsSearchads360V23CommonProductItemIdInfo — Item id of a product offer. - … - `hotelCountryRegion` GoogleAdsSearchads360V23CommonHotelCountryRegionInfo — Country or Region the hotel is located in. - … - `productLabels` GoogleAdsSearchads360V23CommonProductLabelsInfo — Labels of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - … - `productTypeFull` GoogleAdsSearchads360V23CommonProductTypeFullInfo — Full type of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - … - `activityCity` GoogleAdsSearchads360V23CommonActivityCityInfo — The city where the travel activity is available. - … - `productChannel` GoogleAdsSearchads360V23CommonProductChannelInfo — Locality of a product offer. - … - `activityCountry` GoogleAdsSearchads360V23CommonActivityCountryInfo — The country where the travel activity is available. - … - `productType` GoogleAdsSearchads360V23CommonProductTypeInfo — Type of a product offer. - … - `activityRating` GoogleAdsSearchads360V23CommonActivityRatingInfo — Rating of the activity as a number 1 to 5, where 5 is the best. - … - `productCondition` GoogleAdsSearchads360V23CommonProductConditionInfo — Condition of a product offer. - … - `hotelState` GoogleAdsSearchads360V23CommonHotelStateInfo — State the hotel is located in. - … - `productBrand` GoogleAdsSearchads360V23CommonProductBrandInfo — Brand of the product. - … - `caseValue` GoogleAdsSearchads360V23CommonListingDimensionInfo — Listing dimensions for listing group criterion. - `productGrouping` GoogleAdsSearchads360V23CommonProductGroupingInfo — Grouping of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - `value` string — String value of the product grouping. - `activityId` GoogleAdsSearchads360V23CommonActivityIdInfo — Advertiser-specific activity ID. - `value` string — String value of the activity ID. - `productCategory` GoogleAdsSearchads360V23CommonProductCategoryInfo — Category of a product offer. - `categoryId` string, int64 — ID of the product category. This ID is equivalent to the google_product_category ID as described in this article: https://support.google.com/merchants/answer/6324436 - `level` 'UNSPECIFIED' | 'UNKNOWN' | 'LEVEL1' | 'LEVEL2' | 'LEVEL3' | 'LEVEL4' | 'LEVEL5' — Level of the product category. - `activityState` GoogleAdsSearchads360V23CommonActivityStateInfo — The state where the travel activity is available. - `value` string — String value of the activity state. The Geo Target Constant resource name. - `hotelClass` GoogleAdsSearchads360V23CommonHotelClassInfo — Class of the hotel as a number of stars 1 to 5. - `value` string, int64 — Long value of the hotel class. - `productLegacyCondition` GoogleAdsSearchads360V23CommonProductLegacyConditionInfo — Legacy condition of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - `value` string — String value of the product legacy condition. - `hotelId` GoogleAdsSearchads360V23CommonHotelIdInfo — Advertiser-specific hotel ID. - `value` string — String value of the hotel ID. - `hotelCity` GoogleAdsSearchads360V23CommonHotelCityInfo — City the hotel is located in. - `cityCriterion` string — The Geo Target Constant resource name. - `productCustomAttribute` GoogleAdsSearchads360V23CommonProductCustomAttributeInfo — Custom attribute of a product offer. - `value` string — String value of the product custom attribute. - `index` 'UNSPECIFIED' | 'UNKNOWN' | 'INDEX0' | 'INDEX1' | 'INDEX2' | 'INDEX3' | 'INDEX4' — Indicates the index of the custom attribute. - `unknownListingDimension` GoogleAdsSearchads360V23CommonUnknownListingDimensionInfo — Unknown listing dimension. - `productChannelExclusivity` GoogleAdsSearchads360V23CommonProductChannelExclusivityInfo — Availability of a product offer. - `channelExclusivity` 'UNSPECIFIED' | 'UNKNOWN' | 'SINGLE_CHANNEL' | 'MULTI_CHANNEL' — Value of the availability. - `productItemId` GoogleAdsSearchads360V23CommonProductItemIdInfo — Item id of a product offer. - `value` string — Value of the id. - `hotelCountryRegion` GoogleAdsSearchads360V23CommonHotelCountryRegionInfo — Country or Region the hotel is located in. - `countryRegionCriterion` string — The Geo Target Constant resource name. - `productLabels` GoogleAdsSearchads360V23CommonProductLabelsInfo — Labels of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - `value` string — String value of the product labels. - `productTypeFull` GoogleAdsSearchads360V23CommonProductTypeFullInfo — Full type of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - `value` string — String value of the product full type. - `activityCity` GoogleAdsSearchads360V23CommonActivityCityInfo — The city where the travel activity is available. - `value` string — String value of the activity city. The Geo Target Constant resource name. - `productChannel` GoogleAdsSearchads360V23CommonProductChannelInfo — Locality of a product offer. - `channel` 'UNSPECIFIED' | 'UNKNOWN' | 'ONLINE' | 'LOCAL' — Value of the locality. - `activityCountry` GoogleAdsSearchads360V23CommonActivityCountryInfo — The country where the travel activity is available. - `value` string — String value of the activity country. The Geo Target Constant resource name. - `productType` GoogleAdsSearchads360V23CommonProductTypeInfo — Type of a product offer. - `value` string — Value of the type. - `level` 'UNSPECIFIED' | 'UNKNOWN' | 'LEVEL1' | 'LEVEL2' | 'LEVEL3' | 'LEVEL4' | 'LEVEL5' — Level of the type. - `activityRating` GoogleAdsSearchads360V23CommonActivityRatingInfo — Rating of the activity as a number 1 to 5, where 5 is the best. - `value` string, int64 — Long value of the activity rating. - `productCondition` GoogleAdsSearchads360V23CommonProductConditionInfo — Condition of a product offer. - `condition` 'UNSPECIFIED' | 'UNKNOWN' | 'NEW' | 'REFURBISHED' | 'USED' — Value of the condition. - `hotelState` GoogleAdsSearchads360V23CommonHotelStateInfo — State the hotel is located in. - `stateCriterion` string — The Geo Target Constant resource name. - `productBrand` GoogleAdsSearchads360V23CommonProductBrandInfo — Brand of the product. - `value` string — String value of the product brand. - `effectiveCpvBidMicros` string, int64 — Output only. The effective CPV (cost-per-view) bid. - `brandList` GoogleAdsSearchads360V23CommonBrandListInfo — A Brand List Criterion is used to specify a list of brands. The list is represented as a SharedSet id type BRAND_HINT. A criterion of this type can be either targeted or excluded. - `sharedSet` string — Shared set resource name of the brand list. - `urlCustomParameters` GoogleAdsSearchads360V23CommonCustomParameter[] — The list of mappings used to substitute custom parameter tags in a `tracking_url_template`, `final_urls`, or `mobile_final_urls`. - `key` string — The key matching the parameter tag name. - `value` string — The value to be substituted. - `negative` boolean — Immutable. Whether to target (`false`) or exclude (`true`) the criterion. This field is immutable. To switch a criterion from positive to negative, remove then re-add it. - `labels` string[] — Output only. The resource names of labels attached to this ad group criterion. - `effectiveCpcBidMicros` string, int64 — Output only. The effective CPC (cost-per-click) bid. - `creationTime` string — Output only. The timestamp when this ad group criterion was created. The timestamp is in the customer's time zone and in "yyyy-MM-dd HH:mm:ss" format. - `effectivePercentCpcBidSource` 'UNSPECIFIED' | 'UNKNOWN' | 'CAMPAIGN_BIDDING_STRATEGY' | 'AD_GROUP' | 'AD_GROUP_CRITERION' — Output only. Source of the effective Percent CPC bid. - `combinedAudience` GoogleAdsSearchads360V23CommonCombinedAudienceInfo — A combined audience criterion. - `combinedAudience` string — The CombinedAudience resource name. - `resourceName` string — Immutable. The resource name of the ad group criterion. Ad group criterion resource names have the form: `customers/{customer_id}/adGroupCriteria/{ad_group_id}~{criterion_id}` - `customIntent` GoogleAdsSearchads360V23CommonCustomIntentInfo — A custom intent criterion. A criterion of this type is only targetable. - `customIntent` string — The CustomInterest resource name. - `gender` GoogleAdsSearchads360V23CommonGenderInfo — A gender criterion. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'MALE' | 'FEMALE' | 'UNDETERMINED' — Type of the gender. - `cpvBidMicros` string, int64 — The CPV (cost-per-view) bid. - `videoLineup` GoogleAdsSearchads360V23CommonVideoLineupInfo — A Video lineup criterion. - `videoLineupId` string, int64 — ID for a Video lineup. Contact your Google business development representative for details. - `customAffinity` GoogleAdsSearchads360V23CommonCustomAffinityInfo — A custom affinity criterion. A criterion of this type is only targetable. - `customAffinity` string — The CustomInterest resource name. - `topic` GoogleAdsSearchads360V23CommonTopicInfo — A topic criterion. Use topics to target or exclude placements in the Google Display Network based on the category into which the placement falls (for example, "Pets & Animals/Pets/Dogs"). - `topicConstant` string — The Topic Constant resource name. - `path` string[] — The category to target or exclude. Each subsequent element in the array describes a more specific sub-category. For example, "Pets & Animals", "Pets", "Dogs" represents the "Pets & Animals/Pets/Dogs" category. - `lastModifiedTime` string — Output only. The datetime when this ad group criterion was last modified. The datetime is in the customer's time zone and in "yyyy-MM-dd HH:mm:ss.ssssss" format. - `primaryStatusReasons` string[] — Output only. The primary status reasons for the ad group criterion. - `incomeRange` GoogleAdsSearchads360V23CommonIncomeRangeInfo — An income range criterion. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'INCOME_RANGE_0_50' | 'INCOME_RANGE_50_60' | 'INCOME_RANGE_60_70' | 'INCOME_RANGE_70_80' | 'INCOME_RANGE_80_90' | 'INCOME_RANGE_90_UP' | 'INCOME_RANGE_UNDETERMINED' — Type of the income range. - `percentCpcBidMicros` string, int64 — The CPC bid amount, expressed as a fraction of the advertised price for some good or service. The valid range for the fraction is [0,1) and the value stored here is 1,000,000 * [fraction]. - `bidModifier` number, double — The modifier for the bid when the criterion matches. The modifier must be in the range: 0.1 - 10.0. Most targetable criteria types support modifiers. - `update` GoogleAdsSearchads360V23ResourcesAdGroupCriterion — An ad group criterion. The ad_group_criterion report only returns criteria that were explicitly added to the ad group. - `verticalAdsItemGroupRuleList` GoogleAdsSearchads360V23CommonVerticalAdsItemGroupRuleListInfo — A criterion for targeting a shared set of rules for item groups in Vertical Ads (e.g., for hotel ads). - `sharedSet` string — The shared set resource name of the vertical ads item group rule list. - `finalMobileUrls` string[] — The list of possible final mobile URLs after all cross-domain redirects. - `youtubeVideo` GoogleAdsSearchads360V23CommonYouTubeVideoInfo — A YouTube Video criterion. - `videoId` string — YouTube video id as it appears on the YouTube watch page. - `cpcBidMicros` string, int64 — The CPC (cost-per-click) bid. - `effectiveCpmBidMicros` string, int64 — Output only. The effective CPM (cost-per-thousand viewable impressions) bid. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'KEYWORD' | 'PLACEMENT' | 'MOBILE_APP_CATEGORY' | 'MOBILE_APPLICATION' | 'DEVICE' | 'LOCATION' | 'LISTING_GROUP' | 'AD_SCHEDULE' | 'AGE_RANGE' | 'GENDER' | 'INCOME_RANGE' | 'PARENTAL_STATUS' | 'YOUTUBE_VIDEO' | 'YOUTUBE_CHANNEL' | 'USER_LIST' | 'PROXIMITY' | 'TOPIC' | 'LISTING_SCOPE' | 'LANGUAGE' | 'IP_BLOCK' | 'CONTENT_LABEL' | 'CARRIER' | 'USER_INTEREST' | 'WEBPAGE' | 'OPERATING_SYSTEM_VERSION' | 'APP_PAYMENT_MODEL' | 'MOBILE_DEVICE' | 'CUSTOM_AFFINITY' | 'CUSTOM_INTENT' | 'LOCATION_GROUP' | 'CUSTOM_AUDIENCE' | 'COMBINED_AUDIENCE' | 'KEYWORD_THEME' | 'AUDIENCE' | 'NEGATIVE_KEYWORD_LIST' | 'LOCAL_SERVICE_ID' | 'SEARCH_THEME' | 'BRAND' | 'BRAND_LIST' | 'LIFE_EVENT' | 'WEBPAGE_LIST' | 'VIDEO_LINEUP' | 'PLACEMENT_LIST' | 'VERTICAL_ADS_ITEM_GROUP_RULE_LIST' | 'VERTICAL_ADS_ITEM_GROUP_RULE' — Output only. The type of the criterion. - `appPaymentModel` GoogleAdsSearchads360V23CommonAppPaymentModelInfo — An app payment model criterion. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'PAID' — Type of the app payment model. - `webpage` GoogleAdsSearchads360V23CommonWebpageInfo — Represents a criterion for targeting webpages of an advertiser's website. - `criterionName` string — The name of the criterion that is defined by this parameter. The name value will be used for identifying, sorting and filtering criteria with this type of parameters. This field is required for CREATE operations and is prohibited on UPDATE operations. - `coveragePercentage` number, double — Website criteria coverage percentage. This is the computed percentage of website coverage based on the website target, negative website target and negative keywords in the ad group and campaign. For instance, when coverage returns as 1, it indicates it has 100% coverage. This field is read-only. - `sample` GoogleAdsSearchads360V23CommonWebpageSampleInfo — List of sample urls that match the website target - `sampleUrls` string[] — Webpage sample urls - `conditions` GoogleAdsSearchads360V23CommonWebpageConditionInfo[] — Conditions, or logical expressions, for webpage targeting. The list of webpage targeting conditions are and-ed together when evaluated for targeting. An empty list of conditions indicates all pages of the campaign's website are targeted. This field is required for CREATE operations and is prohibited on UPDATE operations. - `operator` 'UNSPECIFIED' | 'UNKNOWN' | 'EQUALS' | 'CONTAINS' — Operator of webpage targeting condition. - `argument` string — Argument of webpage targeting condition. - `operand` 'UNSPECIFIED' | 'UNKNOWN' | 'URL' | 'CATEGORY' | 'PAGE_TITLE' | 'PAGE_CONTENT' | 'CUSTOM_LABEL' — Operand of webpage targeting condition. - `language` GoogleAdsSearchads360V23CommonLanguageInfo — A language criterion. - `languageConstant` string — The language constant resource name. - `effectiveCpvBidSource` 'UNSPECIFIED' | 'UNKNOWN' | 'CAMPAIGN_BIDDING_STRATEGY' | 'AD_GROUP' | 'AD_GROUP_CRITERION' — Output only. Source of the effective CPV bid. - `engineId` string — Output only. ID of the ad group criterion in the external engine account. This field is for non-Google Ads account only, for example, Yahoo Japan, Microsoft, Baidu etc. For Google Ads entity, use "ad_group_criterion.criterion_id" instead. - `placement` GoogleAdsSearchads360V23CommonPlacementInfo — A placement criterion. This can be used to modify bids for sites when targeting the content network. - `url` string — URL of the placement. For example, "http://www.domain.com". - `customAudience` GoogleAdsSearchads360V23CommonCustomAudienceInfo — A custom audience criterion. - `customAudience` string — The CustomAudience resource name. - `finalUrls` string[] — The list of possible final URLs after all cross-domain redirects for the ad. - `qualityInfo` GoogleAdsSearchads360V23ResourcesAdGroupCriterionQualityInfo — A container for ad group criterion quality information. - `creativeQualityScore` 'UNSPECIFIED' | 'UNKNOWN' | 'BELOW_AVERAGE' | 'AVERAGE' | 'ABOVE_AVERAGE' — Output only. The performance of the ad compared to other advertisers. - `qualityScore` integer — Output only. The quality score. This field may not be populated if Google does not have enough information to determine a value. - `postClickQualityScore` 'UNSPECIFIED' | 'UNKNOWN' | 'BELOW_AVERAGE' | 'AVERAGE' | 'ABOVE_AVERAGE' — Output only. The quality score of the landing page. - `searchPredictedCtr` 'UNSPECIFIED' | 'UNKNOWN' | 'BELOW_AVERAGE' | 'AVERAGE' | 'ABOVE_AVERAGE' — Output only. The click-through rate compared to that of other advertisers. - `keyword` GoogleAdsSearchads360V23CommonKeywordInfo — A keyword criterion. - `text` string — The text of the keyword (at most 80 characters and 10 words). - `matchType` 'UNSPECIFIED' | 'UNKNOWN' | 'EXACT' | 'PHRASE' | 'BROAD' — The match type of the keyword. - `audience` GoogleAdsSearchads360V23CommonAudienceInfo — An audience criterion. - `audience` string — The Audience resource name. - `disapprovalReasons` string[] — Output only. List of disapproval reasons of the criterion. The different reasons for disapproving a criterion can be found here: https://support.google.com/adspolicy/answer/6008942 This field is read-only. - `effectiveCpcBidSource` 'UNSPECIFIED' | 'UNKNOWN' | 'CAMPAIGN_BIDDING_STRATEGY' | 'AD_GROUP' | 'AD_GROUP_CRITERION' — Output only. Source of the effective CPC bid. - `displayName` string — Output only. The display name of the criterion. - `effectiveLabels` string[] — Output only. The resource names of effective labels attached to this ad group criterion. An effective label is a label inherited or directly assigned to this ad group criterion. - `extendedDemographic` GoogleAdsSearchads360V23CommonExtendedDemographicInfo — Represents an extended demographic criterion. - `extendedDemographicId` string, int64 — Taxonomy id of the extended demographic group. - `positionEstimates` GoogleAdsSearchads360V23ResourcesAdGroupCriterionPositionEstimates — Estimates for criterion bids at various positions. - `estimatedAddClicksAtFirstPositionCpc` string, int64 — Output only. Estimate of how many clicks per week you might get by changing your keyword bid to the value in first_position_cpc_micros. - `firstPageCpcMicros` string, int64 — Output only. The estimate of the CPC bid required for ad to be shown on first page of search results. - `topOfPageCpcMicros` string, int64 — Output only. The estimate of the CPC bid required for ad to be displayed at the top of the first page of search results. - `firstPositionCpcMicros` string, int64 — Output only. The estimate of the CPC bid required for ad to be displayed in first position, at the top of the first page of search results. - `estimatedAddCostAtFirstPositionCpc` string, int64 — Output only. Estimate of how your cost per week might change when changing your keyword bid to the value in first_position_cpc_micros. - `adGroup` string — Immutable. The ad group to which the criterion belongs. - `mobileApplication` GoogleAdsSearchads360V23CommonMobileApplicationInfo — A mobile application criterion. - `appId` string — A string that uniquely identifies a mobile application to Google Ads API. The format of this string is "{platform}-{platform_native_id}", where platform is "1" for iOS apps and "2" for Android apps, and where platform_native_id is the mobile application identifier native to the corresponding platform. For iOS, this native identifier is the 9 digit string that appears at the end of an App Store URL (for example, "476943146" for "Flood-It! 2" whose App Store link is "http://itunes.apple.com/us/app/flood-it!-2/id476943146"). For Android, this native identifier is the application's package name (for example, "com.labpixies.colordrips" for "Color Drips" given Google Play link "https://play.google.com/store/apps/details?id=com.labpixies.colordrips"). A well formed app id for Google Ads API would thus be "1-476943146" for iOS and "2-com.labpixies.colordrips" for Android. This field is required and must be set in CREATE operations. - `name` string — Name of this mobile application. - `status` 'UNSPECIFIED' | 'UNKNOWN' | 'ENABLED' | 'PAUSED' | 'REMOVED' — The status of the criterion. This is the status of the ad group criterion entity, set by the client. Note: UI reports may incorporate additional information that affects whether a criterion is eligible to run. In some cases a criterion that's REMOVED in the API can still show as enabled in the UI. For example, campaigns by default show to users of all age ranges unless excluded. The UI will show each age range as "enabled", since they're eligible to see the ads; but AdGroupCriterion.status will show "removed", since no positive criterion was added. - `trackingUrlTemplate` string — The URL template for constructing a tracking URL. - `approvalStatus` 'UNSPECIFIED' | 'UNKNOWN' | 'APPROVED' | 'DISAPPROVED' | 'PENDING_REVIEW' | 'UNDER_REVIEW' — Output only. Approval status of the criterion. - `engineStatus` 'UNSPECIFIED' | 'UNKNOWN' | 'AD_GROUP_CRITERION_ELIGIBLE' | 'AD_GROUP_CRITERION_INAPPROPRIATE_FOR_CAMPAIGN' | 'AD_GROUP_CRITERION_INVALID_MOBILE_SEARCH' | 'AD_GROUP_CRITERION_INVALID_PC_SEARCH' | 'AD_GROUP_CRITERION_INVALID_SEARCH' | 'AD_GROUP_CRITERION_LOW_SEARCH_VOLUME' | 'AD_GROUP_CRITERION_MOBILE_URL_UNDER_REVIEW' | 'AD_GROUP_CRITERION_PARTIALLY_INVALID' | 'AD_GROUP_CRITERION_TO_BE_ACTIVATED' | 'AD_GROUP_CRITERION_UNDER_REVIEW' | 'AD_GROUP_CRITERION_NOT_REVIEWED' | 'AD_GROUP_CRITERION_ON_HOLD' | 'AD_GROUP_CRITERION_PENDING_REVIEW' | 'AD_GROUP_CRITERION_PAUSED' | 'AD_GROUP_CRITERION_REMOVED' | 'AD_GROUP_CRITERION_APPROVED' | 'AD_GROUP_CRITERION_DISAPPROVED' | 'AD_GROUP_CRITERION_SERVING' | 'AD_GROUP_CRITERION_ACCOUNT_PAUSED' — Output only. The Engine Status for ad group criterion. - `primaryStatus` 'UNSPECIFIED' | 'UNKNOWN' | 'ELIGIBLE' | 'PAUSED' | 'REMOVED' | 'PENDING' | 'NOT_ELIGIBLE' — Output only. The primary status for the ad group criterion. - `ageRange` GoogleAdsSearchads360V23CommonAgeRangeInfo — An age range criterion. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'AGE_RANGE_18_24' | 'AGE_RANGE_25_34' | 'AGE_RANGE_35_44' | 'AGE_RANGE_45_54' | 'AGE_RANGE_55_64' | 'AGE_RANGE_65_UP' | 'AGE_RANGE_UNDETERMINED' — Type of the age range. - `criterionId` string, int64 — Output only. The ID of the criterion. - `parentalStatus` GoogleAdsSearchads360V23CommonParentalStatusInfo — A parental status criterion. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'PARENT' | 'NOT_A_PARENT' | 'UNDETERMINED' — Type of the parental status. - `userInterest` GoogleAdsSearchads360V23CommonUserInterestInfo — Represents a particular interest-based topic to be targeted. - `userInterestCategory` string — The UserInterest resource name. - `effectivePercentCpcBidMicros` string, int64 — Output only. The effective Percent CPC bid amount. - `mobileAppCategory` GoogleAdsSearchads360V23CommonMobileAppCategoryInfo — A mobile app category criterion. - `mobileAppCategoryConstant` string — The mobile app category constant resource name. - `userList` GoogleAdsSearchads360V23CommonUserListInfo — A User List criterion. Represents a user list that is defined by the advertiser to be targeted. - `userList` string — The User List resource name. - `youtubeChannel` GoogleAdsSearchads360V23CommonYouTubeChannelInfo — A YouTube Channel criterion. - `channelId` string — The YouTube uploader channel id or the channel code of a YouTube channel. - `cpmBidMicros` string, int64 — The CPM (cost-per-thousand viewable impressions) bid. - `location` GoogleAdsSearchads360V23CommonLocationInfo — A location criterion. - `geoTargetConstant` string — The geo target constant resource name. - `effectiveCpmBidSource` 'UNSPECIFIED' | 'UNKNOWN' | 'CAMPAIGN_BIDDING_STRATEGY' | 'AD_GROUP' | 'AD_GROUP_CRITERION' — Output only. Source of the effective CPM bid. - `systemServingStatus` 'UNSPECIFIED' | 'UNKNOWN' | 'ELIGIBLE' | 'RARELY_SERVED' — Output only. Serving status of the criterion. - `lifeEvent` GoogleAdsSearchads360V23CommonLifeEventInfo — Represents a life event criterion. - `lifeEventId` string, int64 — Taxonomy id of the life event. - `finalUrlSuffix` string — URL template for appending params to final URL. - `listingGroup` GoogleAdsSearchads360V23CommonListingGroupInfo — A listing group criterion. - `parentAdGroupCriterion` string — Resource name of ad group criterion which is the parent listing group subdivision. Null for the root group. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'SUBDIVISION' | 'UNIT' — Type of the listing group. - `path` GoogleAdsSearchads360V23CommonListingDimensionPath — The path of dimensions defining a listing group. - `dimensions` GoogleAdsSearchads360V23CommonListingDimensionInfo[] — The complete path of dimensions through the listing group hierarchy, from the root (excluding the root itself) to this listing group. - `productGrouping` GoogleAdsSearchads360V23CommonProductGroupingInfo — Grouping of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - … - `activityId` GoogleAdsSearchads360V23CommonActivityIdInfo — Advertiser-specific activity ID. - … - `productCategory` GoogleAdsSearchads360V23CommonProductCategoryInfo — Category of a product offer. - … - `activityState` GoogleAdsSearchads360V23CommonActivityStateInfo — The state where the travel activity is available. - … - `hotelClass` GoogleAdsSearchads360V23CommonHotelClassInfo — Class of the hotel as a number of stars 1 to 5. - … - `productLegacyCondition` GoogleAdsSearchads360V23CommonProductLegacyConditionInfo — Legacy condition of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - … - `hotelId` GoogleAdsSearchads360V23CommonHotelIdInfo — Advertiser-specific hotel ID. - … - `hotelCity` GoogleAdsSearchads360V23CommonHotelCityInfo — City the hotel is located in. - … - `productCustomAttribute` GoogleAdsSearchads360V23CommonProductCustomAttributeInfo — Custom attribute of a product offer. - … - `unknownListingDimension` GoogleAdsSearchads360V23CommonUnknownListingDimensionInfo — Unknown listing dimension. - `productChannelExclusivity` GoogleAdsSearchads360V23CommonProductChannelExclusivityInfo — Availability of a product offer. - … - `productItemId` GoogleAdsSearchads360V23CommonProductItemIdInfo — Item id of a product offer. - … - `hotelCountryRegion` GoogleAdsSearchads360V23CommonHotelCountryRegionInfo — Country or Region the hotel is located in. - … - `productLabels` GoogleAdsSearchads360V23CommonProductLabelsInfo — Labels of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - … - `productTypeFull` GoogleAdsSearchads360V23CommonProductTypeFullInfo — Full type of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - … - `activityCity` GoogleAdsSearchads360V23CommonActivityCityInfo — The city where the travel activity is available. - … - `productChannel` GoogleAdsSearchads360V23CommonProductChannelInfo — Locality of a product offer. - … - `activityCountry` GoogleAdsSearchads360V23CommonActivityCountryInfo — The country where the travel activity is available. - … - `productType` GoogleAdsSearchads360V23CommonProductTypeInfo — Type of a product offer. - … - `activityRating` GoogleAdsSearchads360V23CommonActivityRatingInfo — Rating of the activity as a number 1 to 5, where 5 is the best. - … - `productCondition` GoogleAdsSearchads360V23CommonProductConditionInfo — Condition of a product offer. - … - `hotelState` GoogleAdsSearchads360V23CommonHotelStateInfo — State the hotel is located in. - … - `productBrand` GoogleAdsSearchads360V23CommonProductBrandInfo — Brand of the product. - … - `caseValue` GoogleAdsSearchads360V23CommonListingDimensionInfo — Listing dimensions for listing group criterion. - `productGrouping` GoogleAdsSearchads360V23CommonProductGroupingInfo — Grouping of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - `value` string — String value of the product grouping. - `activityId` GoogleAdsSearchads360V23CommonActivityIdInfo — Advertiser-specific activity ID. - `value` string — String value of the activity ID. - `productCategory` GoogleAdsSearchads360V23CommonProductCategoryInfo — Category of a product offer. - `categoryId` string, int64 — ID of the product category. This ID is equivalent to the google_product_category ID as described in this article: https://support.google.com/merchants/answer/6324436 - `level` 'UNSPECIFIED' | 'UNKNOWN' | 'LEVEL1' | 'LEVEL2' | 'LEVEL3' | 'LEVEL4' | 'LEVEL5' — Level of the product category. - `activityState` GoogleAdsSearchads360V23CommonActivityStateInfo — The state where the travel activity is available. - `value` string — String value of the activity state. The Geo Target Constant resource name. - `hotelClass` GoogleAdsSearchads360V23CommonHotelClassInfo — Class of the hotel as a number of stars 1 to 5. - `value` string, int64 — Long value of the hotel class. - `productLegacyCondition` GoogleAdsSearchads360V23CommonProductLegacyConditionInfo — Legacy condition of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - `value` string — String value of the product legacy condition. - `hotelId` GoogleAdsSearchads360V23CommonHotelIdInfo — Advertiser-specific hotel ID. - `value` string — String value of the hotel ID. - `hotelCity` GoogleAdsSearchads360V23CommonHotelCityInfo — City the hotel is located in. - `cityCriterion` string — The Geo Target Constant resource name. - `productCustomAttribute` GoogleAdsSearchads360V23CommonProductCustomAttributeInfo — Custom attribute of a product offer. - `value` string — String value of the product custom attribute. - `index` 'UNSPECIFIED' | 'UNKNOWN' | 'INDEX0' | 'INDEX1' | 'INDEX2' | 'INDEX3' | 'INDEX4' — Indicates the index of the custom attribute. - `unknownListingDimension` GoogleAdsSearchads360V23CommonUnknownListingDimensionInfo — Unknown listing dimension. - `productChannelExclusivity` GoogleAdsSearchads360V23CommonProductChannelExclusivityInfo — Availability of a product offer. - `channelExclusivity` 'UNSPECIFIED' | 'UNKNOWN' | 'SINGLE_CHANNEL' | 'MULTI_CHANNEL' — Value of the availability. - `productItemId` GoogleAdsSearchads360V23CommonProductItemIdInfo — Item id of a product offer. - `value` string — Value of the id. - `hotelCountryRegion` GoogleAdsSearchads360V23CommonHotelCountryRegionInfo — Country or Region the hotel is located in. - `countryRegionCriterion` string — The Geo Target Constant resource name. - `productLabels` GoogleAdsSearchads360V23CommonProductLabelsInfo — Labels of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - `value` string — String value of the product labels. - `productTypeFull` GoogleAdsSearchads360V23CommonProductTypeFullInfo — Full type of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns. - `value` string — String value of the product full type. - `activityCity` GoogleAdsSearchads360V23CommonActivityCityInfo — The city where the travel activity is available. - `value` string — String value of the activity city. The Geo Target Constant resource name. - `productChannel` GoogleAdsSearchads360V23CommonProductChannelInfo — Locality of a product offer. - `channel` 'UNSPECIFIED' | 'UNKNOWN' | 'ONLINE' | 'LOCAL' — Value of the locality. - `activityCountry` GoogleAdsSearchads360V23CommonActivityCountryInfo — The country where the travel activity is available. - `value` string — String value of the activity country. The Geo Target Constant resource name. - `productType` GoogleAdsSearchads360V23CommonProductTypeInfo — Type of a product offer. - `value` string — Value of the type. - `level` 'UNSPECIFIED' | 'UNKNOWN' | 'LEVEL1' | 'LEVEL2' | 'LEVEL3' | 'LEVEL4' | 'LEVEL5' — Level of the type. - `activityRating` GoogleAdsSearchads360V23CommonActivityRatingInfo — Rating of the activity as a number 1 to 5, where 5 is the best. - `value` string, int64 — Long value of the activity rating. - `productCondition` GoogleAdsSearchads360V23CommonProductConditionInfo — Condition of a product offer. - `condition` 'UNSPECIFIED' | 'UNKNOWN' | 'NEW' | 'REFURBISHED' | 'USED' — Value of the condition. - `hotelState` GoogleAdsSearchads360V23CommonHotelStateInfo — State the hotel is located in. - `stateCriterion` string — The Geo Target Constant resource name. - `productBrand` GoogleAdsSearchads360V23CommonProductBrandInfo — Brand of the product. - `value` string — String value of the product brand. - `effectiveCpvBidMicros` string, int64 — Output only. The effective CPV (cost-per-view) bid. - `brandList` GoogleAdsSearchads360V23CommonBrandListInfo — A Brand List Criterion is used to specify a list of brands. The list is represented as a SharedSet id type BRAND_HINT. A criterion of this type can be either targeted or excluded. - `sharedSet` string — Shared set resource name of the brand list. - `urlCustomParameters` GoogleAdsSearchads360V23CommonCustomParameter[] — The list of mappings used to substitute custom parameter tags in a `tracking_url_template`, `final_urls`, or `mobile_final_urls`. - `key` string — The key matching the parameter tag name. - `value` string — The value to be substituted. - `negative` boolean — Immutable. Whether to target (`false`) or exclude (`true`) the criterion. This field is immutable. To switch a criterion from positive to negative, remove then re-add it. - `labels` string[] — Output only. The resource names of labels attached to this ad group criterion. - `effectiveCpcBidMicros` string, int64 — Output only. The effective CPC (cost-per-click) bid. - `creationTime` string — Output only. The timestamp when this ad group criterion was created. The timestamp is in the customer's time zone and in "yyyy-MM-dd HH:mm:ss" format. - `effectivePercentCpcBidSource` 'UNSPECIFIED' | 'UNKNOWN' | 'CAMPAIGN_BIDDING_STRATEGY' | 'AD_GROUP' | 'AD_GROUP_CRITERION' — Output only. Source of the effective Percent CPC bid. - `combinedAudience` GoogleAdsSearchads360V23CommonCombinedAudienceInfo — A combined audience criterion. - `combinedAudience` string — The CombinedAudience resource name. - `resourceName` string — Immutable. The resource name of the ad group criterion. Ad group criterion resource names have the form: `customers/{customer_id}/adGroupCriteria/{ad_group_id}~{criterion_id}` - `customIntent` GoogleAdsSearchads360V23CommonCustomIntentInfo — A custom intent criterion. A criterion of this type is only targetable. - `customIntent` string — The CustomInterest resource name. - `gender` GoogleAdsSearchads360V23CommonGenderInfo — A gender criterion. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'MALE' | 'FEMALE' | 'UNDETERMINED' — Type of the gender. - `cpvBidMicros` string, int64 — The CPV (cost-per-view) bid. - `videoLineup` GoogleAdsSearchads360V23CommonVideoLineupInfo — A Video lineup criterion. - `videoLineupId` string, int64 — ID for a Video lineup. Contact your Google business development representative for details. - `customAffinity` GoogleAdsSearchads360V23CommonCustomAffinityInfo — A custom affinity criterion. A criterion of this type is only targetable. - `customAffinity` string — The CustomInterest resource name. - `topic` GoogleAdsSearchads360V23CommonTopicInfo — A topic criterion. Use topics to target or exclude placements in the Google Display Network based on the category into which the placement falls (for example, "Pets & Animals/Pets/Dogs"). - `topicConstant` string — The Topic Constant resource name. - `path` string[] — The category to target or exclude. Each subsequent element in the array describes a more specific sub-category. For example, "Pets & Animals", "Pets", "Dogs" represents the "Pets & Animals/Pets/Dogs" category. - `lastModifiedTime` string — Output only. The datetime when this ad group criterion was last modified. The datetime is in the customer's time zone and in "yyyy-MM-dd HH:mm:ss.ssssss" format. - `primaryStatusReasons` string[] — Output only. The primary status reasons for the ad group criterion. - `incomeRange` GoogleAdsSearchads360V23CommonIncomeRangeInfo — An income range criterion. - `type` 'UNSPECIFIED' | 'UNKNOWN' | 'INCOME_RANGE_0_50' | 'INCOME_RANGE_50_60' | 'INCOME_RANGE_60_70' | 'INCOME_RANGE_70_80' | 'INCOME_RANGE_80_90' | 'INCOME_RANGE_90_UP' | 'INCOME_RANGE_UNDETERMINED' — Type of the income range. - `percentCpcBidMicros` string, int64 — The CPC bid amount, expressed as a fraction of the advertised price for some good or service. The valid range for the fraction is [0,1) and the value stored here is 1,000,000 * [fraction]. - `bidModifier` number, double — The modifier for the bid when the criterion matches. The modifier must be in the range: 0.1 - 10.0. Most targetable criteria types support modifiers. - `exemptPolicyViolationKeys` GoogleAdsSearchads360V23CommonPolicyViolationKey[] — The list of policy violation keys that should not cause a PolicyViolationError to be reported. Not all policy violations are exemptable, refer to the is_exemptible field in the returned PolicyViolationError. Resources violating these polices will be saved, but will not be eligible to serve. They may begin serving at a later time due to a change in policies, re-review of the resource, or a change in advertiser certificates. - `policyName` string — Unique ID of the violated policy. - `violatingText` string — The text that violates the policy if specified. Otherwise, refers to the policy in general (for example, when requesting to be exempt from the whole policy). If not specified for criterion exemptions, the whole policy is implied. Must be specified for ad exemptions. - `remove` string — Remove operation: A resource name for the removed criterion is expected, in this format: `customers/{customer_id}/adGroupCriteria/{ad_group_id}~{criterion_id}` - `responseContentType` 'UNSPECIFIED' | 'RESOURCE_NAME_ONLY' | 'MUTABLE_RESOURCE' — The response content type setting. Determines whether the mutable resource or just the resource name should be returned post mutation. - `validateOnly` boolean — If true, the request is validated but not executed. Only errors are returned, not results. - `partialFailure` boolean — If true, successful operations will be carried out and invalid operations will return errors. If false, all operations will be carried out in one transaction if and only if they are all valid. Default is false. ## Response `200` Successful response --- [API](https://skmtc.net/google/apis/searchads360.md) · [All operations](https://skmtc.net/google/apis/searchads360/llms.txt) · [OpenAPI document](https://skmtc-service-staging.skmtc.workers.dev/v1/apis/google/searchads360/versions/40d087435afd/schema)